Total investment:

$ 46,000

Franchise fee:

$ 2,170

Royality fee:


Monthly marketing payment :

$ 0

Number of franchises


Time period


$ 12 000*

* Calculator calculations are provisional, not guaranteed


Foundatoin year: 2007

Year of franchising: 2001

Company units: 6

Franchise units: 90

Total number of units: 96

Number of employees per unit:

Contract period: 60 month



Choupette is a fashionable brand of children’s clothes and accessories, their production and realization through shops of a firm distribution network and wholesale distribution has a guarantee of high quality and flexible price policy.
The company is among the 5 leading domestic manufacturers according to the authoritative consulting Agency Kids Fashion Retail in 2018.
Today the brand chain Choupette has more than 100 stores. The company is actively developing its own franchise program. The franchisee becomes a part of the time-tested and market-tested system, getting a ready-made concept and products, which in just a decade managed to gain a leading position in the market.
Description of the franchise
Reputation confirmed.
Choupette TM STM was named best children’s products award “PRIVATE LABEL AWARDS” 2017 and recognized as the “Best childrens wear brand.”
You can open a fashionable children’s clothes shop under Choupette brand name and sell premium quality designer clothes in “medium” and “medium+” pricing segments.
Individual style.
Limited collections of clothes and wrap envelopes,sets for newborns recognizable by their beauty and quality are developed by Russian designers in cooperation with the London fashion Agency, combining the trends of the world adult fashion with the tenderness and romance of children’s forms and lines.

Requirements for buying the franchise
Willingness to develop business in the sphere of children’s goods in a mid-price segment;
Availability of investments for opening a boutique under Choupette brand name;
Compliance with the brand concept in pricing, marketing and product policies;
Active life position!

Requirements for the room
Minimum store size is 45 sqm, and optimal one is 55-60 m²;
Obligatory approval of the store location, repair according to the requirements of the project design;
Compliance with the requirements for a store layout, goods nomenclature and corporate style;
Initial purchase in accordance with the approved list of goods;
Mandatory purchase of new seasonal collections;
Only Choupette products are sold in a store with the possibility of adding goods of non-intersecting commodity groups. Lump sum: $2,170.
Royalties: none.
Other current expenses: none.

Cherry Franchise Broker

Languages: ru flaggb flag